On the Mobile side everything is created internally from social media to in-game messaging. I'm responsible for leading the in-house creative team as well as create assets.
The game was released in 2017 and still today has a huge DAU and a very vocal audience. In order to keep them engaged and entertained we developed some strategies which includes a full set campaign for each character release, DC cross-overs, wallpapers, memes, polls and seasonal pieces. In response, Injustice 2 Mobile social pages grew over 150% on Facebook and 40% on Twitter over the last 3 years.
The game was released in 2017 and still today has a huge DAU and a very vocal audience. In order to keep them engaged and entertained we developed some strategies which includes a full set campaign for each character release, DC cross-overs, wallpapers, memes, polls and seasonal pieces. In response, Injustice 2 Mobile social pages grew over 150% on Facebook and 40% on Twitter over the last 3 years.
![Shazam Launch Campaign](https://cdn.myportfolio.com/75bfbda6-63d0-4fda-aab8-28e3359fbbe5/9d412da6-8654-4371-a41f-5311f1e5630d_rw_1920.jpg?h=bf70cfc626437939f45cf6052a51a5e1)
Shazam Launch Campaign
![Shazam Launch Campaign](https://cdn.myportfolio.com/75bfbda6-63d0-4fda-aab8-28e3359fbbe5/849c6012-e3d2-4b98-b40c-c29e2e214d1a_rw_1920.jpg?h=723ec9947cb642982e7575b471d224d3)
Shazam Launch Campaign
![area 51 storm Social post](https://cdn.myportfolio.com/75bfbda6-63d0-4fda-aab8-28e3359fbbe5/1e1d0adb-5315-4bd4-93ba-f1ed64258086_rw_1920.jpg?h=8b6c02327d8c65549dcc510625433fa3)
area 51 storm Social post
![Batman Ninja Wallpaper](https://cdn.myportfolio.com/75bfbda6-63d0-4fda-aab8-28e3359fbbe5/f7fec36a-5943-469b-8df7-2339c0c58905_rw_1200.jpg?h=64d7cd7ff98437467cc4b8310e72464e)
Batman Ninja Wallpaper
![Enchantress Wallpaper](https://cdn.myportfolio.com/75bfbda6-63d0-4fda-aab8-28e3359fbbe5/1c98cb3a-7157-4a63-8ad2-0cf0e3c13180_rw_1200.jpg?h=20203b8f704e7fcf79333961a6529942)
Enchantress Wallpaper
![Blue Beetle Wallpaper](https://cdn.myportfolio.com/75bfbda6-63d0-4fda-aab8-28e3359fbbe5/17432a3e-2699-4a05-ab22-724fbb75d4b4_rw_1200.jpg?h=7bf16db9873ce207e5fa5b0f8f5e5ae2)
Blue Beetle Wallpaper
![Gorilla Grod Wallpaper](https://cdn.myportfolio.com/75bfbda6-63d0-4fda-aab8-28e3359fbbe5/110aa37c-8b4e-4bf2-9b53-d324d949e6ea_rw_1200.jpg?h=d246d85590875b983913e3a7abc68d74)
Gorilla Grod Wallpaper
![Classic Superman release Campaign](https://cdn.myportfolio.com/75bfbda6-63d0-4fda-aab8-28e3359fbbe5/b43cd3f2-0e2d-41a3-a9b3-1715091e5276_rw_1920.jpg?h=fcbabea5fa97b9150f254d188fd50c5e)
Classic Superman release Campaign
![Classic Superman release Campaign](https://cdn.myportfolio.com/75bfbda6-63d0-4fda-aab8-28e3359fbbe5/a9df5860-0100-4af1-a83e-8db00c2ba626_rw_1920.jpg?h=5e54ddda0746b29c08d243c51a1b546d)
Classic Superman release Campaign
![Classic Superman release Campaign](https://cdn.myportfolio.com/75bfbda6-63d0-4fda-aab8-28e3359fbbe5/e236195b-d1d0-45b6-b915-998729a2e3c2_rw_1920.jpg?h=1d5b2b740bf67aedaff86b3818c45d19)
Classic Superman release Campaign
![](https://cdn.myportfolio.com/75bfbda6-63d0-4fda-aab8-28e3359fbbe5/a3fd6b32-409e-428e-b8b1-2bbf61bdc4e0_rw_1200.jpg?h=8e29f676a829dc32ddae79d552378495)